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Quick SEO Audits: How to check that you site is Indexing in Google

If you’re having trouble finding your website on Google, it may not be indexed or there could be issues with the site that are preventing Google bots from crawling and indexing it. It’s essential that your website doesn’t disable access to Google bot. Websites usually give permission to crawl by default. If you didn’t want the site indexed, you would usually have to do something to disable it.If Google bot can access your site, then it’s possible that there’s no site map or poor internal linking, which can also cause indexing issues. Other problems that prevent indexing include duplicate or plagiarized content, slow website loading times, and other technical SEO issues.Checking for proper indexing and crawling is essential to improve your website’s visibility on search engines.

SEO Quick Checks: Why Your Website May Not Be Ranking and How to Fix It

SEO Quick Checks is a series of articles designed to help website owners improve their search engine rankings. If your website isn’t ranking well, it could be due to a variety of factors, including issues with indexing and crawling.

Indexing Issues Resolved – Case study

We had a client whose website was not showing up in google – We will use there website as a case study to show how we helped them.

Check website can be crawled

  1. Check website can be crawled by Google bot and other search engines.
    There are many robots.txt validators but if google is the search engine you are trying to be found in it makes sense to use their tools to check
  2. Visit https://search.google.com/test/rich-results and enter the URL you want to check
Rich Test results - Testing live URL

Here are our results Google bot detected noindex in robots metatag

If you’re having trouble finding your website on Google, it may not be indexed or there could be issues with the site that are preventing Google bots from crawling and indexing it. It’s essential that your website doesn’t disable access to Google bot. Websites usually give permission to crawl by default. If you didn’t want the site indexed, you would usually have to do something to disable it.

If Google bot can access your site, then it’s possible that there’s no site map or poor internal linking, which can also cause indexing issues. Other problems that prevent indexing include duplicate or plagiarized content, slow website loading times, and other technical SEO issues.

Checking for proper indexing and crawling is essential to improve your website’s visibility on search engines.

Table of Contents

SEO Quick Checks: Why Your Website May Not Be Ranking and How to Fix It

Indexing Issues Resolved – Case study

Check website can be crawled

Inspect Robots.txt and site code

Troubleshoot & Re Test

Confirm Resolve indexing Issue

Further improvements

Unpacking Indexing and Crawling: The Key to Unlocking Your Website’s Ranking Potential”

SEO Quick Checks: Why Your Website May Not Be Ranking and How to Fix It

SEO Quick Checks is a series of articles designed to help website owners improve their search engine rankings. If your website isn’t ranking well, it could be due to a variety of factors, including issues with indexing and crawling.

Indexing Issues Resolved – Case study

We had a client whose website was not showing up in google – We will use there website as a case study to show how we helped them.

Check website can be crawled

  1. Check website can be crawled by Google bot and other search engines.
    There are many robots.txt validators but if google is the search engine you are trying to be found in it makes sense to use their tools to check
  2. Visit https://search.google.com/test/rich-results and enter the URL you want to check
Rich Test results - Testing live URL

Here are our results Google bot detected noindex in robots metatag

Inspect Robots.txt and site code

We used the Inspection tool under View Tested page to check where the code is turning up.

Troubleshoot & Re Test

We then went to the WordPress Reading Settings to check is Search Engine Visibility was ticked – We unchecked it and repeated the test.

We got the same error again – So we opened RankMath and checked the Robots Text – nothing seemed a miss – with the below Robots.txt being very standard. Sometimes its a good idea to reset the file, even though it will effectively return to the same code when reset.

Next we double checked that the home page was set to index. It was.

Google is still detecting a no index tag even though we cant find any obvious places where no index has been set.

Next we checked the code on the website in our browser Right click View Page Source we used ctr+F to find <meta name=”robots” content in the code

We noticed that there was no issue with the code as the meta tag included “follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large” But we were still getting the error even though we had set it to index and the code was now corrected.

Sometimes in order to serve the website faster your server or cdn will serve up “cached” copies of the site which are stored on servers closer to where the user is initiating the request from. Sometimes your browser will store a local copy of the site or parts of it on your local device too – so we thought we would clear out all the managed caches

We logged in to Cloudflare and performed a complete purge of everything and opened our caching plugin breeze to clear the object, varnish and internal cache too.

Confirm Resolve indexing Issue

We waited 30seconds for it to complete and finally the indexing issues were resolved.

Further improvements

We also noticed some structural issues with the sites sitemap and some mobile usability errors too. These may also cause issues with crawling and indexing so we will address these issues too.

Unpacking Indexing and Crawling: The Key to Unlocking Your Website’s Ranking Potential”

Search engine optimization (SEO) is crucial for the growth and success of any website. It involves optimizing your website content, structure, and design to improve your website’s visibility in search engine results pages (SERPs). SEO helps businesses and website owners drive more organic traffic to their website, improve brand visibility, and generate more leads and conversions. By incorporating targeted keywords, improving website speed and user experience, and creating high-quality content, website owners can improve their website’s ranking in SERPs and attract more potential customers.

One important aspect of SEO is understanding indexing and crawling and their impact on website ranking. Crawling is the process where search engine bots visit web pages to discover and collect information about the website’s content, structure, and links. After crawling, the search engine indexes the website pages and uses this information to determine where to rank the website in SERPs. If a website is not properly indexed or has crawl errors, it will not appear in search results, resulting in low visibility and traffic. Website owners can improve their indexing and crawling by ensuring their website has a clear and organized structure, using robots.txt and sitemap.xml files, and avoiding duplicate content. By optimizing indexing and crawling, website owners can improve their website’s visibility and ranking in SERPs, ultimately driving more traffic and business growth.

Section 1: Understanding Indexing and Crawling

  • Explanation of what indexing and crawling are and how they work
  • Importance of search engines being able to crawl and index your website
  • Overview of search engine bots and their role in indexing and crawling

Section 2: Common Indexing and Crawling Issues

  • Explanation of common issues that can prevent search engines from indexing or crawling your website, such as robots.txt file errors, broken links, duplicate content, etc.
  • How these issues can negatively impact your website’s ranking
  • Examples of how to identify these issues using tools such as Google Search Console and Screaming Frog

Section 3: How to Fix Indexing and Crawling Issues

  • Step-by-step guide on how to fix common indexing and crawling issues, such as updating your robots.txt file, fixing broken links, removing duplicate content, etc
  • Importance of regularly checking and updating your website to ensure proper indexing and crawling

Conclusion:

  • Recap of the importance of indexing and crawling for website ranking
  • Encouragement to regularly check and update your website to ensure optimal indexing and crawling
  • Call-to-action to contact an SEO specialist or agency for more in-depth analysis and solutions

Note: The article can also include relevant screenshots and images to illustrate the concepts and steps discussed in the text

Digital 6s is a local digital marketing agency  with a presence in Brisbane and Ballarat - specializing in website design and search engine optimization - Digital 6s helps businesses thrive in the digital landscape and achieve their marketing goals.

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Stones Corner, Brisbane
0416 141 584 [email protected]
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